The launch of the fifth and final season of Stranger Things has made a significant impact. The Netflix series not only left the competition far behind but also broke a record it already held.

According to the latest Nielsen figures, the first-week total for season five amounted to 8.46 billion minutes watched between November 24 and 30. This marked the highest weekly viewing volume ever for a streaming title. The previous record was also held by Stranger Things, which reached 7.2 billion minutes during the premiere of season four in 2022.

Nielsen?

Nielsen is an international measurement agency that tracks the viewing and listening behavior of American consumers. The company collects data on television and streaming through panels, digital measurements, and statistical models and is considered an important benchmark for the reach and success of programs in the media industry. In the United States, Nielsen figures are the standard by which broadcasters, streamers, and advertisers assess their performance.

A direct comparison with season four remains difficult due to the differing release schedule. Season five premiered on Wednesday evening, while season four was launched on Friday morning at the time. Nevertheless, the difference is clear. Three years ago, the count after the first three days was 5.14 billion minutes, and the record was only reached after a full week.

Outlook on the finale

With new episodes planned for Christmas and New Year's Eve, Netflix expects high viewership numbers again.

The first teaser trailer for Avengers: Doomsday has now been officially released, and with it, the brand new logo can be revealed on a poster that appeared online almost immediately afterwards.

The Avengers take on their biggest threat ever, namely Doctor Doom (Robert Downey Jr), but fortunately get help from other teams this time, such as the Fantastic Four, Thunderbolts* and the original X-Men.

Appearance

The modified symbol for the franchise was shown at the end of the recently released preview. In it, the "A" appears to be made of rusted metal with some strange symbols engraved into it.

In the background, a mysterious and ominous green glow shines behind the logo, which of course symbolizes Doom. Curious about the full picture? View it by clicking here.

Two-part event

Avengers: Doomsday will appear in cinemas next December, followed by Avengers: Secret Wars in 2027. Both titles are directed by the returning Russo brothers (The Winter Soldier, Captain America: Civil War, Avengers: Infinity War, Avengers: Endgame).